Quick view: Quantity Sold column in the Listings table
You can see how many times each listing has sold directly in the Listings table - no report needed.
Go to Listings & Products and open your listings for the relevant seller account.
Click Add Filter (or the column picker) and select Quantity Sold under the Price & Inventory group.
The Quantity Sold column will appear in the table, showing the total number of units sold per listing.
You can also use Quantity Sold as a filter to find your best or worst performers - for example, filter to listings where Quantity Sold is greater than 10.
This is the fastest way to get a quick overview of sales performance per listing.
In-depth analysis: Custom Report with date range (eBay example)
Use Report Center to generate a CSV that you can plug into Google Sheets to quickly analyze your sales on individual items within a specific date range.
Set up:
For this example, you'll need to:
have SKUs for your listings & variations.
copy this Google Sheet to your Google Account:
Step 1 - Generate a custom orders report
Visit the Custom Report tab
Choose Orders as your Report Type:
For Fields to Include, select (in this order)
- item_sku
- variation_sku
- transaction_quantity
You can also add more fields to this report. But for this example, we recommend keeping them together and in this order.
Apply a filter for the desired date range of the report:
>> Order Date
>> Between
>> {{your date range}}
Or include data from the last 90 days
Save the report to use as a template,
and generate the report.
In your reports history, download the report when finished:
Step 2 - Copy/paste report cells into Google Sheets
Open the Google Sheet you copied to your Google Drive.
Open your downloaded Report on your computer and copy all of the SKU & quantity data (three columns)
In the Google Sheet, delete the sample data in columns A, B, and C:
Click on the top-left cell of the data range (A3), and paste the data you copied earlier:
Columns F, G, and H will then display the total sold for each SKU or variation:
This is accomplished with formulas inside these cells. Feel free to modify them to fit your needs.















